The Invention of Lying,

From Ricky Gervais, the award-winning creator and star of the original BBC series "The Office" and HBO's "Extras," comes the new romantic comedy "The Invention of Lying."

"The Invention of Lying" takes place in an alternate reality in which lying--even the concept of a lie--does not exist. Everyone--from politicians to advertisers to the man and woman on the street--speaks the truth and nothing but the truth with no thought of the consequences. But when a down-on-his-luck loser named Mark (Gervais) suddenly develops the ability to lie, he finds that dishonesty has its rewards. In a world where every word is assumed to be the absolute truth, Mark easily lies his way to fame and fortune. But lies have a way of spreading, and Mark begins to realize that things are getting a little out of control when some of his tallest tales are being taken as, well, gospel. With the entire world now hanging on his every word, there is only one thing Mark has not been able to lie his way into: the heart of the woman he loves.

"The Invention of Lying" stars Ricky Gervais, Jennifer Garner ("Juno"), Jonah Hill ("Superbad"), comedian Louis C.K., Jeffrey Tambor (TV's "Arrested Development") and Fionnula Flanagan ("Yes Man"), with Rob Lowe (TV's "Brothers and Sisters") and Tina Fey ("Baby Mama," TV's "30 Rock").

The comedy is written and directed by Ricky Gervais & Matthew Robinson. The film is produced by Lynda Obst ("How to Lose a Guy in 10 Days," "Sleepless in Seattle"), Oly Obst, Gervais and Dan Lin ("Terminator Salvation," "Shorts"), Sue Baden-Powell, Ted Field, Paris Kasidokostas Latsis and Terry Dougas serving as executive producers.

The behind-the-scenes creative team includes director of photography Tim Suhrstedt ("17 Again"); editor Chris Gill ("28 Weeks Later"); production designer Alexander Hammond ("Flightplan"); costume designer Susie DeSanto ("13 Going on 30"); and composer Tim Atack ("Among Giants").